As the year draws to a close and the lights of the season begin to glow, many of us find ourselves thinking in terms of endings — closing projects, wrapping gifts, finishing strong. But what if, instead, December became a time to reimagine what’s next? At Wake-Up, Shake-Up, Thrive!, we see longevity as an invitation […]
The Year Doesn’t End at 65 Lire la suite »
As we celebrate World Environment Day on June 5th, we’re reminded that sustainability isn’t just a planetary priority — it’s a deeply personal one. In Wake-Up, Shake-Up, Thrive!, we introduced Green Thumbs as a symbol of ecological concern and individual vitality. Our message remains clear: sustainability is not only at the core of saving the
Green Thumbs – Sustainability at the Heart of Ageing and Thriving Lire la suite »
WUSUT: Wake-Up, Shake-Up, Thrive! sponsored last week’s first “Congrès Romand Santé au travail 2025: Enjeux et Perspectives” (2025 Occupational Health Congress), where the aging demographic and 50+ were key topics. The following quote from one of the participants inspired this week’s Insider. “Young people may go faster, but older people know the shortcuts!” April 1st
Is Age Just an Illusion?” Lire la suite »
Much has been debated about “color-blind” policies, which argue that decisions should be based on ability rather than race. At Wake-Up, Shake-Up, Thrive!, we believe it’s time to apply this principle in a new way—one that challenges biases not just around race, but around age. In a world where people are living and thriving well
Age-Blind: Seeing Through Workplace Longevity Lire la suite »
February is the perfect time for organizations to re-evaluate their workforce strategies and align with demographic realities. While January is often spent on resolutions and goals, February invites a deliberate, strategic look at long-term challenges—such as labor shortages, the aging workforce, and how to build an inclusive, multigenerational workforce. With labor market updates showing rising
Longevity & Work: What Are We Doing About It? Lire la suite »
Welcome to 2025! At Wake Up, Shake Up, Thrive, much of our work in 2024 focused on helping the empowered 55+ generation “rewire” their thinking about life after 55. Instead of viewing retirement as the end of a journey, we inspire individuals to see it as an opportunity to embrace a new act filled with
DON’T RETIRE, REWIRE! (Our motto for this year) Lire la suite »
Wake-Up: The Situation In today’s workplace, diversity, equity, and inclusion (DEI) are considered non-negotiable elements of a modern organization. However, one critical aspect of diversity is often overlooked: AGE. The Swiss DiversityAwards Ceremony in early September brought this issue to the forefront when seniors@work won the “AGE” category prize. This recognition underscores the urgent need
“AGE TOO” The Forgotten Dimension of DEI Lire la suite »
This month, we’re delving into the exciting world of entrepreneurship over 50. If you’re experiencing any type of transition—be it age, job, or life—and have ever considered starting your own venture or never thought it was possible, this is for you! Wake-Up: The Power of 50+ Entrepreneurs Did you know that entrepreneurs over 50 are
Be an Entrepreneurial Rebel! Lire la suite »
As 2024 draws to a close, the holiday season invites us to reflect deeply—not just on what we’ve done this year, but on who we truly are. Let’s take a moment to explore one of the most honest and profound questions: Is work what you do, or who you are? WAKE UP: The Trap of
Is Work What You Do — or Who You Are?” Lire la suite »
November is Movember, a global movement dedicated to men’s health, focusing on mental health, prostate cancer, and testicular cancer. As the women of WUSUT, this month, we want to spotlight men aged 50+ and how we can disrupt aging by focusing on total well-being across all dimensions of life. WAKE UP! The statistics are clear—men’s
“Mo’ Than 50: Disrupting Men’s Health for the 50+ Generation” Lire la suite »